How does DrumUp work? How do I set up my account? What to expect?

How does DrumUp work? How do I set up my account? What to expect?

DrumUp discovers relevant and engaging stories of interest to you and your social media audience from around the web. It ranks the stories and queues them for sharing through your Twitter, Facebook or LinkedIn accounts. It lets you edit/delete posts, add recommended hashtags and @mentions, add an image/emoji or GIF, set custom/auto time and date for posting, schedule to all/multiple accounts and set the post on a repeat schedule. You can even create groups of your social media accounts and schedule to all the accounts in a group in one go. The app also has a URL shortener that you can enable to track your clicks, and provides Analytics on your social accounts. Agencies and large organizations can invite team members to manage assigned social accounts from different user logins.

You can kick start your personalized content discovery and social media manager in 3 easy steps:

1. Login in using your Twitter, Facebook or LinkedIn accounts.

2. Update keywords by either entering them yourself, or choosing from our set of pre-curated keywords.

3. Update Country and Time Zone settings.

With these three steps done, you are all set! DrumUp will display your content recommendations on the 'Industry' tab, from where you can read and schedule them for your social accounts. The green '1-Click Schedule' button is ideal for quickly scheduling a post at an optimal time (chosen by DrumUp) with one click. The blue 'Schedule' button lets you edit the post, choose Custom/Auto time and date for posting, add recommended hashtags and @mentions, add an image/emoji/GIF, schedule to all/multiple accounts/a group of accounts, and set the post on a repeat schedule.

'Settings' tab is where you can go to personalize or customize the news and content recommendations, along with your posting preferences. The 'keywords' and 'negative keywords' are the most important - you can use these to tweak your content recommendations. Give at least 3 themes/keywords (the more the better). Use 'negative keywords' on an 'as needed' basis – it's not necessary or required to provide this input at the time of setting up your account. Use keywords with double-quotation marks to get exact keyword match results. For example, try “mortgage trends” to get content recommendations that use the exact phrase. You can tweak 'keywords' and 'negative keywords' any number of times later to customize your content stream. For more tips on choosing the best keywords you can refer to our keyword guide.